September 5, 2013

Nikon COOLPIX S02 is Ultra-chic Answer for Capturing Amazing Images

Perfect accessory: COOLPIX S02 is super compact, stylish and simple to use

Mississauga, ON

Today, Nikon Canada Inc. introduced the tiny COOLPIX S02, a stylish, super-compact camera that proves great image quality can come in small packages. It’s ideal for those who seek easy-to-use features and speedy performance, whether on-the-go or out on the town with friends.


“The COOLPIX S02 is Nikon’s latest super-sleek offering, designed to give users a simple way to achieve exceptional image quality with stylish flair,” said Gregory Flasch, National Advertising and Communications Manager at Nikon Canada. “It’s incredibly user-friendly, and is perfect for capturing memorable moments with incredible detail and sharpness.”


Striking a balance between style and size, the COOLPIX S02’s ultra-compact design houses a 13.2-megapixel CMOS sensor to help users capture amazing image quality and Full HD (1080p) video, despite challenging lighting conditions. Its 3x zoom NIKKOR lens helps produce truly exceptional images, even when shooting from afar. And, though astoundingly small, the S02 features an easy-to-navigate home screen and a user interface with shortcut menus for quick operation, through a highly responsive 2.7-inch touch screen.


In addition to its fashionable, compact design, the COOLPIX S02 includes user-friendly features such as Scene Auto Selector Mode, which ensures users can effortlessly capture high-quality images. The ideal scene mode is automatically chosen based on the distinct shooting situation (Portrait, Landscape, Night Portrait, Night Landscape, Close-up and Backlighting), thereby allowing users to shoot with ease and confidence in almost any scenario or lighting condition. The COOLPIX S02 also includes a hand-held night scene mode for improved low-light shots and backlit scene High Dynamic Range (HDR) for improved picture quality even in brightly lit situations. Additionally, a group of special effects can be used to give images a new fun, creative twist, including Mirror, Sepia, High Contrast Monochrome, High Key and Low Key.


Price and Availability

The Nikon COOLPIX S02 is scheduled to be available in September 2013 at Authorized Nikon Canada Dealers at a Manufacturer’s Suggested Retail Price (MSRP) of $149.95. It is available in silver and white.


Exclusive Canadian Warranty

Nikon Canada offers an exclusive two-year warranty for all COOLPIX digital cameras purchased from an Authorized Nikon Canada Dealer. Consumer’s investment is protected by Nikon Canada’s warranties with in-Canada service.



About Nikon
Nikon, At the Heart of the Image™, is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Canada distributes consumer and professional digital SLR and HD-SLR cameras, NIKKOR optics, Speedlights and System Accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics as well as the Nikon 1 advanced cameras with interchangeable lens system. In 2013, Nikon Corporation celebrates the 80th anniversary of the launch of its NIKKOR brand of photographic lenses. In the same year, production of NIKKOR lenses surpassed 80 million, creating a new milestone in Nikon’s heritage of superior optics. At the heart of every Nikon camera is Nikon's exclusive EXPEED, EXPEED 2 or EXPEED 3 advanced digital image processing system technologies. All Nikon Canada products are sold through a network of Authorized Nikon Canada Dealers. For more information on Nikon Canada and its products and services or to find an Authorized Nikon Canada Dealer, visit


Photos are available upon request and can be accessed in the Nikon Canada press room:


Note: Specifications, design, product name, standard accessories and release schedule may differ by country or area. Pricing is subject to change. Refer to for the latest pricing.





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Dianna Lai / Kara Merpaw