July 27, 2017

NIKON INC. CELEBRATES 100TH ANNIVERSARY WITH SCHOLARSHIP PROGRAM FOR FUTURE VISUAL CREATORS AND PLANS TO RECOGNIZE UP-AND-COMING PHOTOGRAPHERS TO NEW #NIKON100 LIST

Imaging Leader Allocates $100,000 in Scholarship Funds to invest in Next Generation of Students Pursuing Photography, Film, Journalism, Visual and Fine Arts Degrees

NEW YORK, NY

Today, Nikon Inc. announced two new programs to recognize and support the next generation of visual creators. “The Nikon Storytellers Scholarship” will award ten college students with academic scholarships of $10,000. Additionally, Nikon Inc. will identify rising stars on digital platforms and recognize them as a part of the curated “Nikon100 List.”

 

“For the past 100 years, Nikon has been at the forefront of optical innovation and exploration,” said Kosuke Kawaura, Director; Marketing, Communications & Planning, Nikon Inc. “We have never been more excited about the future of imaging and are committed to supporting the next generation of photographers and creators that are eager to capture and share their world.”

 

This fall, Nikon will announce the criteria for students throughout the United States and Canada to be considered for the scholarship program. Submissions will be reviewed, selected and awarded prior to the 2018-2019 school year. Recognizing the value of education and creative collaboration, Nikon is using their 100th Anniversary milestone to celebrate current and future creators.

 

“Nikon understands the dedication it takes to pursue and become successful in creative fields, and we are honored to play a role in supporting students’ achievement in academic excellence,” added Kawaura.

 

In addition to the scholarship, Nikon will identify and curate a list of rising stars in photography. The “#Nikon100 List” will identify photographers on Instagram that are creating inspiring work and telling amazing stories. Throughout the 100-day campaign, Nikon will highlight one new photographer to follow each day and will share that individuals’ photos on the Nikon Instagram channel with hashtag #Nikon100

 

These new programs build upon the deep commitment Nikon has made to supporting imaging talent. Nikon is the founding sponsor of the Eddie Adams Workshop, an intense four-day gathering of top photography professionals and 100 carefully selected, gifted students. Nikon also has a robust product loan program for students to learn the art of photography at 33 colleges and universities throughout the country. For some students, this is their only opportunity to access photography gear to learn and share their creative point of view. Nikon has also been teaching photographers of all levels for over 30 years through their Nikon School program which offers online and offline courses.

 

Students interested in the Nikon Storytellers Scholarship and those looking to learn more about the “#Nikon100 List” can follow Nikon on Instagram , Facebook,) or visit www.nikon.ca this fall for more details.

 

Nikon 100th Year Anniversary

Since the company was established in 1917, Nikon has cultivated its status as a pioneer of optical technologies around the world. Guided by a corporate philosophy of “Trustworthiness and Creativity,” Nikon provides a wide range of products and services globally by harnessing advanced opto-electronics and precision technologies. Nikon is proud to celebrate its 100th anniversary in 2017.

 

About Nikon

Nikon, At the Heart of the Image™. Nikon Inc. is a world leader in digital imaging, precision optics and photo imaging technology; globally recognized for setting new standards in product design and performance for an award-winning array of equipment that enables users to tell their stories through amazing photos and videos. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics, as well as the Nikon 1 compact interchangeable lens camera system and the KeyMission line of action cameras. Nikon Corporation, the parent company of Nikon Inc., recently announced the production of 100 million NIKKOR lenses in 2016, creating a new milestone in Nikon’s heritage of superior optics. All Nikon Canada products are sold through a network of Authorized Nikon Canada Dealers. For more information on Nikon Canada and its products and services or to find an Authorized Nikon Canada Dealer, visit www.nikon.ca.

 

Specifications and equipment are subject to change without any notice or obligation on the part of the manufacturer.

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YouTube: http://www.youtube.com/NikonCanada

 

For more information:

Steve Gold / Chris Rogers

StrategicAmpersand Inc.

steve@stratamp.com

chris@stratamp.com