July 2, 2015
Nikon Canada announces the powerful and versatile AF-S DX NIKKOR 16-80mm f/2.8-4E VR wide-angle lens
First DX lens with an electromagnetic diaphragm for consistent exposure during high speed shooting
Mississauga, Canada –
Price and availability
Today, Nikon Canada announced the new wide-angle zoom AF-S DX NIKKOR 16-80mm f/2.8-4E ED VR lens – an amazingly versatile DX-format lens that is well-suited for advanced and enthusiast photographers. The NIKKOR 16-80mm features a combination of the best Nikon lens technologies, some never before seen in a Nikon DX-format lens, such as Nikon’s legendary Nano Crystal Coat. The lens gives photographers an all-purpose optic to help take their photography further.
“The NIKKOR 16-80mm f/2.8-4E ED VR is a very exciting addition to the NIKKOR DX-format lens lineup, and a new milestone in the NIKKOR legacy – it combines the most advanced optical technologies with an useful focal range to capture photos and HD video,” said Amanda Mohammed, Communications and Nikon Professional Services Manager at Nikon Canada. “This new lens is an essential companion for Nikon’s high performance, lightweight series of DX-format HD-SLR cameras.”
The new AF-S DX NIKKOR 16-80mm f/2.8-4E ED VR is premium glass for those who desire a fast and highly capable wide-angle zoom lens. The lens features a popular, wide 24-120mm (FX-format equivalent) focal range, which makes it ideally suited for a variety of shooting disciplines. From wide-angle landscapes to tight portraits, this lens does it all. The large f/2.8 - f/4 aperture lets photographers shoot in challenging light with ease, with the creative flexibility afforded by a shallow depth of field.
Whether capturing creative close-ups with friends or a memorable meal, the 16-80mm’s fast aperture lets users blur the background to emphasize and flatter a subject, creating a dramatic separation. The lens has a useful minimum focusing distance of merely 1.2 feet throughout the entire 5x zoom range.
Low-light and handheld shooting are enhanced with Nikon’s Vibration Reduction (VR) image stabilization technology, which provides up to 4 stops of image stabilization* to help create sharp images. VR with automatic tripod detection counteracts vibrations when mounted on a tripod – perfect for landscape and wildlife photography.
Latest optical technologies
The new AF-S DX NIKKOR 16-80mm F/2.8-4E ED VR boasts some of the best optical innovations from Nikon, and is the first Nikon DX-format lens to wear the gold “N” emblem to indicate the presence of Nikon’s exclusive Nano-Crystal Coat. This advanced optical coating significantly reduces ghosting and flare. The front and rear elements integrate a fluorine coating to make it easier to remove dirt, moisture and smudges from the lens surface. This is also the first Nikon DX lens to feature an electromagnetic diaphragm, which electronically adjusts the aperture within the lens, resulting in consistent exposure during high speed shooting.
The new NIKKOR 16-80mm lens features robust construction while retaining a lightweight and compact body. The lens features four Extra-Low Dispersion (ED) elements and three aspheric elements to further combat instances of ghost, flare and chromatic aberration. The lens is constructed of 17 elements in 13 groups, and features a seven-blade diaphragm to create a circular, natural bokeh for a pleasing out of focus area of the image. For fast, accurate and quiet AF performance, the 16-80mm also features Nikon’s Silent Wave Motor (SWM) technology.
Price and availability
The Nikon AF-S DX NIKKOR 16-80mm f/2.8-4E ED VR will be available at Authorized Nikon Canada Dealers on July 16, 2015 for a Manufacturer’s Suggested Retail Price (MSRP) of $1,349.95.**
About the NIKKOR Brand
With a comprehensive assortment of FX and DX-format lenses and focal lengths, from the ultra-wide 10-24mm to the super telephoto 800mm VR, Nikon photographers have come to rely upon the NIKKOR core technologies that contribute to their optical superiority. NIKKOR is the brand name for Nikon’s photographic lenses, which are precision crafted to the most exacting standards in Nikon’s own glassworks. In 1933, Nikon marketed its first camera lens under the NIKKOR brand name, the "Aero-NIKKOR” for aerial photography applications. Since then, NIKKOR has been used as a brand name for Nikon’s lenses that symbolizes durability, high image quality and optical excellence.
Nikon, At the Heart of the Image™, is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Canada distributes consumer and professional digital SLR and HD-SLR cameras, NIKKOR optics, Speedlights and System Accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics as well as the Nikon 1 advanced cameras with interchangeable lens system. In 2013, Nikon Corporation celebrated the 80th anniversary of the launch of its NIKKOR brand of photographic lenses, and announced the production of more than 90 million NIKKOR lenses in 2014, creating a new milestone in Nikon’s heritage of superior optics. At the heart of every Nikon camera is Nikon's exclusive EXPEED, EXPEED 2, EXPEED 3, EXPEED 4, EXPEED 4A or EXPEED 5A advanced digital image processing system technologies. All Nikon Canada products are sold through a network of Authorized Nikon Canada Dealers. For more information on Nikon Canada and its products and services or to find an Authorized Nikon Canada Dealer, visit www.nikon.ca.
Photos are available upon request and can be accessed in the Nikon Canada press room: http://en.nikon.ca/about-nikon/press-room/index.page.
*Based on CIPA Standard. This value is achieved when DX-format compatible lenses are attached to a DX-format digital SLR camera and zoom lenses are set at the maximum telephoto position.
**MSRP (Manufacturer’s Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.
Specifications, equipment and release dates are subject to change without any notice or obligation on the part of the manufacturer.
For more information:
Steve Gold / Cindy Watson