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COOLPIX AW100 Born to be extreme

Born to be extreme

Grab a rugged, waterproof, shockproof, freezeproof COOLPIX AW100 with 5x Zoom-NIKKOR ED glass lens and 16-MP CMOS sensor to record action photos and Full HD (1080p) movies. Life on the road deserves GPS + Electronic compass, so the COOLPIX AW100 has got these features too.
     
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$249.95*MSRPMSRP (Manufacturer's Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.
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Supplied Accessories

  • AN-CP23 Strap
  • UC-E6 USB Cable
  • EG-CP16 Audio/Video Cable
  • EN-EL12 Rechargeable Li-ion Battery
  • MH-65 Battery Charger
  • UR-E23 Filter Attachment
  • NikonView NX 2 CD-ROM
  • Reference Manual CD
COOLPIX AW100 3.9 5 41 41
Very satisfied with the AW100 I live on Maui so naturally, much of our activity is in the water. When my Golden Retriever was diagnosed with cancer, I wanted to make sure I had some "in the water" pictures of her from close up rather than always having distance photos from shore. I did some quick research and then bought the AW100. I haven't had the time to really explore using all the different settings so I've been using the easy mode - letting the camera decide what setting to use. The way I've been using it in the water means that sometimes it's underwater and then above the surface. I can see the indicator showing "underwater" until the water drips off the lens/sensor. Even so, I think the results are great. I've also seen great results from the "dry land" photos I've taken. For such a small and relatively inexpensive camera, this thing does a great job. July 11, 2012
Nikon quality we love! Bought a Fugi and used it once because it filled with water the first time it was taken under water! So back it went and I purchased a name that is trusted in the photography world and I am certainly glad I did! The Nikon AW100 takes beautiful pictures and video. I just love how easy it is to use and there is no doubt that you can go swimming with it! I highly recommend this camera for backyard or beach or anywhere in between! It was one less thing I had to worry about on vacation because I knew the pictures would come out great! June 14, 2012
Don't leave home without it This camera was purchased to augment a Nikon D7000; a small camera to take along when the SLR is left at home. The HD video and crisp photo capability of the same 16MP chip in both cameras does not disappoint with the AW100! The manual could be a bit clearer on all the features, especially the menu navigation. May 29, 2012
Best Compact Digital Camera Let's start with the good. It takes great pictures and video, even under water. It takes the best pictures of any compact digital camera I've owned. But the ability to shoot underwater is why we got it, and those pictures are amazing. We took both still pictures and video, and they both came out great. The Easy Auto mode figures out the most common scenes, and it automatically switches to underwater mode. We started taking video above the water, then went under the water (and the camera automatically switched to Underwater mode), then went back above the water. The video came out great. However, you can't change most of the settings from Easy Auto mode. The Auto mode (strangely enough) is where you can change most of your settings.But the strangest thing is all the scene types you can choose - you have normal things like Portrait and Landscape, but you also have specialty scenes like Food, Sunset, and Fireworks. They each make the appropriate settings automatically so the intent is you don't have to mess with the settings. I've only tried a couple of these, including the very cool Pet Portrait), and they all came out great. The GPS feature is nice, but you can accomplish nearly the same thing by tagging your pictures manually with your location. It does cause the battery to wear down much quicker though, so I usually leave this off. The side button can either display the map, or provide a menu. The map doesn't do anything with the GPS turned off, but it's the only place to access the GPS menu. In the menu mode, you have to tilt the camera left and right or forward and back to change the settings. This doesn't work easily (for me) and I just found it very silly. So I leave it in map mode. The other thing I didn't like was that the default setting for Auto Focus is to focus once. This is not what you expect from a digital camera, and especially not for a video camera. You can change it to full-focus where it is constantly refocusing. This is more natural for me and especially for video. Single focus seems especially silly for video, but since I was able to change this, it wasn't a problem. Overall, this is, by far, the best compact digital camera I've ever owned. I highly recommend it. May 23, 2012
Pleasantly surprised This is the second underwater camera I have owned. The other one was a Olympus Stylus 770SW. The Olympus died on me in early April. I was thinking buying another Olympus, when I checked out the Nikon AW100. I decided to buy Nikon because it seemed a better camera than the Olympus Stylus Tough 8010 14MP Digit al Camera or Olympus ToughTG-1 iHS. In the end I am glad I bought the Nikon AW100. It has been a month now and I am glad to say I made a good choice. May 16, 2012
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Award Winner

IF Product Design Award 2012

The Nikon COOLPIX AW100 has been honored with the iF Product Design Award 2012 from the International Forum Design GmbH of Hanover, Germany. The iF design awards have been awarded since 1953; to products exhibiting superior design. In selecting recipients, product aspects including quality of design, functionality, degree of innovation, simplicity of operation and environmental impact are considered for the product design award. Features of the AW100 to note include its waterproof, freezeproof and shockproof capabilities as well as its built-in GPS + Electronic compass.
November 2011
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Award Winner

red dot: product design award

The Nikon COOLPIX AW100 has received the red dot award: product design, which is sponsored by Germany’s Design Zentrum Nordrhein Westfalen. The award is given to products released over the past two years that exhibit superiority in functionality, innovation, ergonomics, ecology and durability. Features of the AW100 that are notable include its adoption of a lens design that has allowed for a slim, compact digital camera; in addition to its variety of functions that make it convenient for outdoor shooting.
March 2012