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COOLPIX AW100

Born to be extreme

Grab a rugged, waterproof, shockproof, freezeproof COOLPIX AW100 with 5x Zoom-NIKKOR ED glass lens and 16-MP CMOS sensor to record action photos and Full HD (1080p) movies. Life on the road deserves GPS + Electronic compass, so the COOLPIX AW100 has got these features too.
     
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$349.95*MSRPMSRP (Manufacturer's Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time.
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Supplied Accessories

  • AN-CP23 Strap
  • UC-E6 USB Cable
  • EG-CP16 Audio/Video Cable
  • EN-EL12 Rechargeable Li-ion Battery
  • MH-65 Battery Charger
  • UR-E23 Filter Attachment
  • NikonView NX 2 CD-ROM
  • Reference Manual CD
COOLPIX AW100 3.9 5 25 25
Much better than my last underwater camera Owned a Pentax Underwater camera and it filled with water at less than 20ft on my forst dive. Replaced it with the Nikon AW100 and couldn't be more pleased. Picture quality and ease of shooting video is a great improvement. I just wush I could understand the GPS that is built-in. Maybe I should read the book. Thanks, Scott, Tacoma WA May 12, 2012
The best on the market a far as I am concerned! I have never had a camera that is like the AW100! The video is professional quality; the photos are the best I have seen, even better than a DSLR as far as I am concerned. So easy to use and switch from still to video and back with even thinking about it. The underwater feature is also great. The drop feature is one that I haven’t tested as of yet, and really don’t plan to, however, I am sure that it works like all the other features. I have and will recommend this camera. May 6, 2012
Awesome Rugged Camera! I have had this camera for over a year now and this thing is great. This camera has awesome picture quality and is very durable, although I did read 4 bad reviews of water getting into the camera after only 1 underwater use which I think is just not properly sealing the back or a bad batch. I on the other hand have had no issues, so far I tested the under water features in a pool and took it down a water slide multiple times which it did take a few hits and is still flawless. I plan to take it on several hiking trips and we are going to the florida keys in july and I can't wait to use it out there. My one thing I would like to see improved is the slow motion video. There is really no point in using that feature because it lowers the video quality so much, but I guess you can personally slow down the video if you feel like editing it, but other then that every thing is perfect and I am really glad I bought this. Also make sure you buy an extra battery and memory card. April 28, 2012
Love this camera! Every day I find little cool things that it does. I love all the features and underwater pics come out awesome! It would take too long to describe all the features. Read the reference manual so you don't miss out on any of them. GET ONE!!! March 31, 2012
Best Splash Camera I've tested. Best splash camera I could buy for ease of, placement of functions, size, design and quality. Bought in Kauai on 2011 Christmas holidays and very happy with it. February 22, 2012
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Industry Recognition

International Forum Design GmbH

November 2011 | IF Product Design Award 2012
The Nikon COOLPIX AW100 has been honored with the iF Product Design Award 2012 from the International Forum Design GmbH of Hanover, Germany. The iF design awards have been awarded since 1953; to products exhibiting superior design. In selecting recipients, product aspects including quality of design, functionality, degree of innovation, simplicity of operation and environmental impact are considered for the product design award. Features of the AW100 to note include its waterproof, freezeproof and shockproof capabilities as well as its built-in GPS + Electronic compass.

Germany’s Design Zentrum Nordrhein Westfalen

March 2012 | red dot: product design award
The Nikon COOLPIX AW100 has received the red dot award: product design, which is sponsored by Germany’s Design Zentrum Nordrhein Westfalen. The award is given to products released over the past two years that exhibit superiority in functionality, innovation, ergonomics, ecology and durability. Features of the AW100 that are notable include its adoption of a lens design that has allowed for a slim, compact digital camera; in addition to its variety of functions that make it convenient for outdoor shooting.
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Award Winner

IF Product Design Award 2012

The Nikon COOLPIX AW100 has been honored with the iF Product Design Award 2012 from the International Forum Design GmbH of Hanover, Germany. The iF design awards have been awarded since 1953; to products exhibiting superior design. In selecting recipients, product aspects including quality of design, functionality, degree of innovation, simplicity of operation and environmental impact are considered for the product design award. Features of the AW100 to note include its waterproof, freezeproof and shockproof capabilities as well as its built-in GPS + Electronic compass.
November 2011
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Award Winner

red dot: product design award

The Nikon COOLPIX AW100 has received the red dot award: product design, which is sponsored by Germany’s Design Zentrum Nordrhein Westfalen. The award is given to products released over the past two years that exhibit superiority in functionality, innovation, ergonomics, ecology and durability. Features of the AW100 that are notable include its adoption of a lens design that has allowed for a slim, compact digital camera; in addition to its variety of functions that make it convenient for outdoor shooting.
March 2012