May 14, 2013

Nikon Announces Fastest 1 NIKKOR Lens Yet: 32mm f/1.2

Newest addition to Nikon 1 system, the 1 NIKKOR 32mm f/1.2 lens, offers superior resolution and incredible depth of field to Nikon 1 shooters

Mississauga, ON – Today, Nikon Canada introduced the 1 NIKKOR 32mm f/1.2 lens, a fast medium-telephoto offering for photographers who appreciate the speed and portability of the Nikon 1 system. With a fixed focal length of 32mm and a maximum aperture of f/1.2, it is the fastest lens in the ever-expanding 1 NIKKOR lineup. Ideal for portraiture, the 32mm f/1.2 is capable of rendering breathtaking images that capture every detail.

 

“With the release of the 1 NIKKOR 32mm f/1.2 lens, the 1 NIKKOR lens lineup now offers a total of nine options for photographers seeking the ideal harmony of performance and portability,” said Gregory Flasch, National Advertising and Communications Manager at Nikon Canada. “With an unwavering focus on empowering users to express their creative vision, Nikon is committed to providing them with lens options that make the most of the capabilities and performances offered by the Nikon 1 system.”

 

The 1 NIKKOR 32mm f/1.2 lens (86mm equivalent in 35mm format) enables brilliant sharpness and is able to resolve intricate details in portraits such as hair, eyes and eyelashes, while also allowing for strategically precise image blur and bokeh. From flattering portraits to still-life art, this fast lens gives users the ability to shoot with confidence in challenging light and emphasize a primary subject combined with a skillfully blurred background for a dramatic yet natural separation. 

 

Additionally, core NIKKOR lens technologies have been carried over to the 1 NIKKOR series. The 32mm f/1.2 is the first 1 NIKKOR lens to be equipped with a Silent Wave Motor (SWM), a manual focus ring and a Nano Crystal Coat – all traditional staples of the NIKKOR line. Utilizing the Close-Range Correction System, the lens is able to provide high-resolution, realistic textures and minimal aberration, even during close-up shooting. The autofocus with manual override (M/A) mode allows the user to manually focus during autofocus operation for intuitive and fine adjustments while shooting. The lens sports an elegant and portable design while Nikon’s exclusive Nano Crystal Coat effectively reduces instances of ghost and flare for optimal image quality.

 

Price and Availability

The 1 NIKKOR 32mm f/1.2 lens is scheduled to be available on June 13, 2013 at Authorized Nikon Canada Dealers at a Manufacturer’s Suggested Retail Price (MSRP) of $949.95.

 

Exclusive Canadian Warranty

Nikon Canada offers an exclusive two-year warranty for all Nikon 1 CX-format cameras, and an exclusive five-year warranty for all Nikon 1 NIKKOR interchangeable lens systems purchased from an Authorized Nikon Canada Dealer. Nikon Canada also offers a two-year warranty for all COOLPIX digital cameras and select digital SLR cameras purchased from an Authorized Nikon Canada Dealer.

 

About the NIKKOR brand
With a comprehensive assortment of FX and DX-format lenses and focal lengths, from the ultra-wide 10-24mm to the super telephoto 800mm VR, Nikon photographers have come to rely upon the NIKKOR core technologies that contribute to their optical superiority. NIKKOR is the brand name for Nikon’s photographic lenses, which are precision crafted to the most exacting standards in Nikon’s own glassworks. In 1933, Nikon marketed its first camera lens under the NIKKOR brand name, the "Aero-NIKKOR” for aerial photography applications. Since then, NIKKOR has been used as a brand name for Nikon’s lenses that symbolizes durability, high image quality and optical excellence.

 

About Nikon

Nikon, At the Heart of the Image™, is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Canada distributes consumer and professional digital SLR and HD-SLR cameras, NIKKOR optics, Speedlights and System Accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics as well as the Nikon 1 advanced cameras with interchangeable lens system. In 2012, production of NIKKOR lenses surpassed 75 million, creating a new milestone in Nikon’s heritage of superior optics. At the heart of every Nikon camera is Nikon's exclusive EXPEED, EXPEED 2 or EXPEED 3 advanced digital image processing system technologies. All Nikon Canada products are sold through a network of Authorized Nikon Canada Dealers. For more information on Nikon Canada and its products and services or to find an Authorized Nikon Canada Dealer, visit www.nikon.ca.

 

Photos are available upon request.

 

Note: Specifications, design, product name, standard accessories and release schedule may differ by country or area. Pricing is subject to change. Refer to www.nikon.ca for the latest pricing.

 

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For more information:

Dianna Lai / Kara Merpaw

StrategicAmpersand

416-961-5595

dianna@stratamp.com

kara@stratamp.com